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Mercedes-Benz A-Class

Dynamic look meets sporty performance: These four tv commercials – directed by Cyril Guyot – "Parking", "Performance", "Spike" and "Flow" present the new Mercedes-Benz A-Class in a completely new style. The communication is as revolutionary as the new A-Class. By breaking up with traditional and well learned stereotypes of the brand, we created an abstract yet emotional world, in which innovative features of the new A-Class show up with an impressive performance.

Agency
Jung von Matt

Director
Cyril Guyot

Mercedes-Benz A-Class Parking

Mercedes-Benz A-Class Performance

Mercedes-Benz A-Class Spike

Mercedes-Benz A-Class Flow